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One Inbox for WhatsApp and Instagram | WABPO
One Inbox for WhatsApp and Instagram
The short version
What is One Inbox for WhatsApp and Instagram | WABPO?
WABPO is a Meta Business Partner platform that provides a shared inbox for WhatsApp and Instagram, alongside automation tools including a visual chatbot builder, broadcast campaign management, and AI-driven responses. It is designed to handle marketing, support, and sales workflows on the official WhatsApp Business API.
Combines official API-based messaging, audience segmentation, approved templates, a shared team inbox, chatbot workflows, and analytics in one platform with no platform fee to start.
Product capabilities
Key features
- Shared team inbox for WhatsApp and Instagram
- Visual workflow builder for chatbots
- Broadcast campaign management
- Hybrid AI replies based on business context
- Contact audience segmentation
- Template management
- Account health monitoring
- Open API and webhooks
- White-label capabilities
- Human handoff for chatbot conversations
Ways to use it
Use cases
- Customer support and inquiry management
- Automated order and booking processing
- Lead qualification
- Broadcast marketing campaigns
- Appointment scheduling and reminders
- Internal team collaboration on customer chats
Who it is built for
Best for
At a glance
Strengths & considerations
Strengths
- Operates on the official WhatsApp Business API to reduce ban risk
- No platform fee to start
- Visual builder requires no coding
- Centralizes multiple communication channels into one inbox
- Provides full chat history context during human handoff
Things to consider
- Meta's message fees are billed separately by Meta
- Requires adherence to Meta's requirements for templates and messaging
- Support for Messenger is currently in development
Plan information
Pricing
Usage-based pricing model. Users pay Meta's standard per-conversation rates for the WhatsApp Business API. Teams and Enterprise plans are available for volume pricing, dedicated onboarding, and SLAs.
No platform fee to start; users claim campaign credit.
Prices and plans can change. Confirm current terms on the official pricing page before purchasing.
Compatibility & availability
Technical details
Integrations
Platforms & channels
Languages
Official destinations
Links
Quick answers
One Inbox for WhatsApp and Instagram | WABPO FAQ
Can I handle WhatsApp and Instagram together?
Yes. Both land in one shared inbox, so your team answers every customer from a single screen.
Can I build a WhatsApp chatbot without coding?
Yes. WABPO's visual workflow builder lets you create a complete chatbot by dragging and connecting steps.
Is WABPO built for enterprises and high message volume?
Yes. WABPO serves an ecosystem of 25,000+ businesses, with daily sending tiers scaling to 100,000+ conversations and options for volume pricing, dedicated onboarding, and SLAs.
Can my developers connect it to our own system?
Yes. You get API access with scoped keys, full docs, Postman support, and a live tester.
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Research trail
Official sources
These pages were used for the factual profile above. They may change after the research date.
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