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Numative: website analytics that shows why traffic rose or dropped
Website analytics that shows why traffic rose or dropped
The short version
What is Numative: website analytics that shows why traffic rose or dropped?
Numative is a privacy-friendly analytics platform that tracks website traffic alongside site changes, such as page edits, backlinks, mentions, and Google updates. It provides tools for change attribution, SEO monitoring, and visitor behavior analysis.
It correlates traffic fluctuations with specific site events like page edits, backlinks, mentions, and Google algorithm updates on a single timeline.
Product capabilities
Key features
- Cookieless tracking
- Change detection (page edits, backlinks, mentions, Google updates)
- SEO tools (Search Console integration, Core Web Vitals)
- Bot and AI crawler identification
- JavaScript error tracking
- Funnel and journey analysis
- Custom events, goals, and revenue tracking
- WordPress plugin
- GA4 wrapper mode
- Public dashboards
Ways to use it
Use cases
- Analyzing traffic spikes and drops
- Monitoring SEO performance
- Tracking visitor journeys and funnels
- Identifying AI crawlers and bots
- Tracking website changes and their impact
Who it is built for
Best for
At a glance
Strengths & considerations
Strengths
- Does not use cookies or store personal identifiers
- Records site changes with before-and-after diffs
- Filters out bot traffic
- Provides attribution for traffic changes
- Offers a 14-day free trial without credit card
Things to consider
- Requires snippet installation or GA4 connection
- Raw detail data retention varies by plan (12 to 120 months)
- Some features (funnels, paths, behavior flow, goals, custom properties, imports) are available on tracker sites only
Plan information
Pricing
Pricing is based on pageviews, starting at $9 per month (billed monthly) or $7.50 per month (billed yearly at $90). All features are included on every plan.
No free plan; offers a 14-day free trial.
Prices and plans can change. Confirm current terms on the official pricing page before purchasing.
Compatibility & availability
Technical details
Integrations
Platforms & channels
Official destinations
Links
Quick answers
Numative: website analytics that shows why traffic rose or dropped FAQ
Does Numative require a cookie consent banner?
No, the tracker sets no cookies and stores no personal identifiers, so it does not create a consent requirement by itself.
Can I use Numative with Google Analytics?
Yes, you can connect a Google Analytics 4 property read-only to view existing data in the Numative dashboard.
What happens if I exceed my pageview limit?
You move up to the next plan size, prorated, and receive an email notification. There is no overage bill.
Is there a free trial?
Yes, there is a 14-day trial with the full product and a 1M pageview allowance, requiring no credit card.
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Official sources
These pages were used for the factual profile above. They may change after the research date.
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